9 Best Platforms To Sell Ebooks In 2026 (Comparison)

Want to start selling your ebooks without jumping through hoops? You’re in the right place.

I’m breaking down the best platforms to sell ebooks so you can pick the one that actually works for you. From reach to ease of use to payment options, these platforms make it simple to turn your writing into real income.

By the end of this post, you’ll know exactly where to start, what works, and how to get your ebooks in front of paying readers fast.

We’ve included a mixture of ecommerce platforms, online marketplaces, and distribution services to cover all bases.

What are the best platforms to sell ebooks?

#1 – Sellfy

Sellfy is our top pick for the best ecommerce platform to sell ebooks. Create your own online store or sell via your own website. It’s built specifically for creators, so it’s super easy to use, and a great choice for authors who aren’t too tech-savvy and want a hassle-free way to self-publish and start selling.

Sellfy lets you sell more than just ebooks. You can offer videos, audio files, and other digital products, which is perfect if you want to turn your ebook into an audiobook later. You can even sell physical products or print-on-demand merchandise. Imagine your book’s fans grabbing branded tees or mugs themed around your story.

It’s built for creators, not big corporations, so setting up your store is a breeze. A few clicks and you’re ready to customize your store, upload your ebook, set your price, and start selling.

Want to boost sales? Add upsells at checkout or create discount codes to get people buying more. You’re not stuck selling only on Sellfy. Embed product cards on your website, drop ‘buy now’ buttons into your social posts, or sell straight through YouTube with video end screens and links.

Running ads? Add Facebook and Twitter/X tracking pixels to see exactly how your campaigns perform. And the best part, Sellfy does not take a cut of your sales. No transaction fees, no hidden costs, just a straightforward way to sell your ebooks and other products.

Pricing

Paid plans start at $19/month.

#2 – SendOwl

SendOwl is an all-in-one checkout solution that helps you to sell ebooks and other digital files to your customers. It enables you to take payments and automatically delivers the ebook file to buyers.

SendOwl isn’t a full ecommerce platform like Sellfy. You can’t build a website with it. It only handles checkout, so you’ll need your own site or another place to sell from.

For example, if you have a Shopify store, you can connect it to SendOwl. Shopify runs the backend and SendOwl lets you sell digital products seamlessly.

You can also use buy buttons to link customers to your SendOwl checkout from social media, emails, a WordPress site, or anywhere you want.

Beyond a smooth checkout, SendOwl has features to make product delivery easy. The Drip feature lets you deliver ebooks chapter by chapter. That means you can sell your ebook as a subscription rather than a one-off purchase, which can boost revenue.

You can also add license keys when you upload your ebook to prevent fraud and make sure your content isn’t duplicated.

And the marketing tools are built right in. You can drive sales with the affiliate system, automated cart abandonment emails, 1-click upsells, and more. SendOwl gives you everything you need to sell your ebooks and scale your business.

Pricing:

Paid plans start at $39/month with no additional transaction fees. Just bear in mind that there are usage caps and if you exceed them, you’ll be migrated to the next higher plan.

You can get started with a 30-day free trial.

#3 – Payhip

Payhip is another ecommerce solution that’s perfect for selling ebooks. It stands out for its simplicity, with a beginner-friendly interface that makes it easy to create a professional online store in minutes.

If you want a simple way to sell ebooks and other digital products without overcomplicating things, Payhip is worth a look. It comes with all the basics: a store builder, payment system, and marketing tools.

What really sets Payhip apart is its interface. It’s clean, simple, and super easy to use, making it perfect for beginners who don’t have a lot of web design experience.

You can sell all kinds of digital products, including ebooks, software, videos, coaching, memberships, courses, and even physical products.

There are a few advanced sales features too. You can try the ‘pay-what-you-want’ pricing option or use the powerful coupon engine to drive more sales. Payments go through PayPal or Stripe, and depending on your plan, there may be transaction fees.

What I like most? The way Payhip is priced. There’s literally no feature gating. The price you pay depends on how much of a transaction fee you’re cool with. The upside of this is that you get access to all features on the free plan and just have to pay a 5% transaction fee. If you want to reduce or remove that fee, you can opt for a paid plan.

Now, what this allows you to do is to create and launch your products without paying a penny. Then, once you’re getting enough sales to cover a paid plan, you can upgrade.

Pricing:

Payhip offers a free forever plan that includes all features and unlimited products & revenue. A transaction fee of 5% applies to free users.

The Plus plan costs $29/month plus a 2% transaction fee, or you can opt for the $99/month Pro plan with no transaction fees.

#4 – Podia

Podia is an all-in-one ecommerce platform that you can use to build your own online store and sell ebooks, plus other digital products like courses, memberships, digital downloads, etc.

Podia makes it fast and easy to build a storefront that looks professional. Templates and an intuitive website builder mean you don’t need code or design skills. You can fully customize the colors, logos, buttons, pages, and sections to match your brand.

From there, you can upload your ebooks or any digital products to your catalog and create sales pages in minutes. Podia handles the checkout and lets customers log in to access what they’ve bought.

With Podia’s Community feature, you can even create a virtual book club where readers discuss your ebook. You could also bundle your ebook with paid community plans to boost revenue.

Podia isn’t just for downloads and communities. You can build and sell online courses with the integrated course builder. If you already sell an educational ebook, branching into courses is a natural way to scale your business.

The biggest advantage? On a paid plan, there are no extra transaction fees. You keep 100 percent of your revenue, something marketplaces won’t give you.

The trade-off is that you’ll need to build your audience and drive traffic yourself. Luckily, Podia includes powerful marketing tools like email campaigns and affiliate programs to help you get sales.

Overall, I feel that Podia is a little more complex than platforms like Sellfy and Payhip. But it’s quite flexible.

Pricing

Paid plans with zero transaction fees, higher usage caps, and other benefits start from $33/month. You can also try it out with a 30-day free trial.

#5 – PublishDrive

PublishDrive is a one-stop ebook distribution platform that distributes your ebook to all major online channels, including Amazon, Scribd, Apple Books, Google Books, and over 240k+ digital libraries.

PublishDrive is different from the other platforms on this list in that it’s not somewhere you can list your ebooks for sale. It’s solely a self-publishing platform that authors can use to distribute their books across the internet and tap into a global market of over 2.5 billion potential readers.

When you use PublishDrive, you don’t have to upload your ebooks to each online marketplace or library separately—you just upload it once and it’s everywhere, instantly. This is a real game-changer that can save you hours of time.

Not only that, but because PublishDrive distributes your ebook globally, it also gives you access to hard-to-reach markets in places like China.

And it couldn’t be easier to use PublishDrive. Just sign up, upload your manuscript and cover files, use PublishDrive to format it and put it all together, and publish.

From there, you can start promoting your book using PublishDrive’s built-in suite of marketing tools. And track your sales performance, ratings, rankings, and royalties in real-time from your analytics dashboard.

If you ever decide to have your ebook printed, PublishDrive can also help you distribute physical books to over 39,000 global book stores, as well as audiobooks.

Pricing

Plans start at $16.99/month or $169.99/year. PublishDrive only charges a flat monthly or annual subscription rate so you’ll never pay transaction fees and can keep 100% of your royalties. 

You can get started with a 14-day free trial.

#6 – Lemon Squeezy

Lemon Squeezy is a lesser-known ecommerce platform that’s definitely worth checking out. As its name suggests, it’s designed to make it ‘easy peasy’ to sell digital products like ebooks online.

Lemon Squeezy is another platform that makes it very simple to get started, so it’s great for solopreneurs who want to avoid the usual headaches involved in building a store.

You build your store on the front in an intuitive editor; no coding is required and all pages are mobile-optimized.

There are lots of native marketing tools, including bundles & upsells, email marketing software, a discount engine, lead magnets, and more.

The built-in email marketing solution, in particular, deserves a lot of praise. You get access to a beautifully simple email editor and can send targeted broadcasts, automated campaigns, etc. 

Advanced features like personalization, in-depth reporting (track open rates, click rates, etc.), and a high deliverability rate make it one of the best email marketing tools of any platform on this list.

We also like Lemon Squeezy’s tax compliance features. It handles all sales tax and EU VAT for you to make it easier to navigate international tax law.

Pricing:

It’s free to sign up for Lemon Squeezy. There are no subscription fees, but the platform takes a cut of each of your sales. Fees are 5% +50¢ per transaction. 

#7 – Apple Books

Apple Books is a mobile ebook reading and store app. If you want to tap into the mobile reading market, it’s a great place to sell your ebooks.

When you list your ebooks on Apple Books, they’re discoverable in the Apple Book Store. This gives you access to a huge market of potential customers. Millions of Apple users browse the app for reading inspiration on their iPhone or iPad every month and any of them could stumble on your ebook and decide to buy it.

The downside is that Apple Books takes a big cut of your sales. You receive 70% of the listing price as royalties and the rest goes to them. But there are no other hidden fees and no third-party ads. 

The publishing process on Apple Books is straightforward. You’ll need to log into your iTunes account and then upload it in EPUB file format.

Pricing:

You can sell your ebooks on Apple Books for free, with no listing fees. However, Apple takes a 30% cut of your sales revenue so you earn 70% royalties per sale.

#8 – Google Play

Google Play is Google’s answer to Apple Books. It’s another mobile reading app where you can list your ebooks for sale.

Listing your ebooks on the Google Play store opens up the huge Android market. There are more Android users than any other mobile OS, including Apple iOS, so selling on Google Play is essential if you want to expand your reach as far as possible.

You don’t have to grant Google exclusive rights to sell on Play, so you can list it on other marketplaces too. Once you sign up and upload your ebook, you can choose which countries to sell in and set your own listing prices. Google handles everything else for you.

Pricing:

There are no listing fees for selling ebooks on Google Play but the platform will take a cut of your revenue on every sale. The amount will depend on the sale price.

#9 – Amazon

Amazon is the largest online retailer in the world. Over half of all ecommerce sales in the US happen on Amazon—and over two-thirds of all ebook sales—so it’s a fantastic place to sell.

To get started, you can sign up for Amazon’s Kindle Direct Publishing (KDP), then publish your ebook to your Bookshelf. You can upload it in Kindle format, or in a PDF or Word file if you want to let Amazon convert it for you. 

The whole process takes less than 10 minutes and once you’re done, you’ll be able to reach an enormous number of potential readers.

Pricing:

It’s free to sign up and publish your ebooks on KDP but Amazon takes a cut of your sales revenue. You’ll earn between 35% and 70% royalties, depending on your book price.

Wrapping it up

As you can see, you have plenty of options when it comes to selling ebooks—but you don’t have to just stick with one platform.

On the contrary, it’s best to list your ebooks for sale as far and wide as possible. This will enable you to reach more potential customers and maximize your sales opportunities. With that in mind, here’s what we’d suggest:

• Use Sellfy to build your own online storefront and sell ebooks through your own website. You can also sell complementary products such as subscriptions and other digital products. Sellfy also allows you to sell physical products and print-on-demand products.
• Use PublishDrive to distribute your ebook to online marketplaces like Amazon, Apple Books, and Google Play. It’ll save you a ton of time as you won’t have to publish it to each platform separately, and instantly give you access to billions of potential readers across the world.

Not sure which platform to choose? The good news is that most platforms either offer limited free plans or free trials so you can test to find the platform that fits your needs.

If you want to explore more content about selling online, be sure to check out these posts:

• Ecommerce statistics
• Ecommerce platforms
• Online course platforms
• Platforms to sell videos online